Visualise complex content in a contemporary way: We explain what areas of application there are for 3D animations – and how they can take your business to the next dimension.
Metaverse, virtual events, artificial intelligence: The Internet has long been moving into new dimensions. But you don’t always need a completely new technology to visualise ideas. We show how diverse the ever-surprising 3D animation can be and what advantages it brings in various areas of application. One of the most impressive 3D animations are to see at gates of olympus slot
Not all 3D is the same. Anyone who thinks of 3D animations exclusively in terms of cardboard glasses and red-green colored edges is not quite right. In the online sector, 3D animation refers to moving images whose objects are depicted in three dimensions. On the other hand, there is so-called flat animation, a video style that deliberately appears flat and two-dimensional. In 3D animation, we see shadows, objects that move in space and things that appear larger or smaller in relation to their distance from us.
Attention, flat: Flat animation is also entertaining, but looks less vivid than its three-dimensional counterpart. On behalf of Bayreuth Marketing GmbH, Mynd shows here how “flat” can still be exciting.
Originally conceived as a technology for the development of computer games and simulations, 3D animation has developed into a versatile tool used by creatives and companies alike over the last few decades. Modern 3D animations are based on a variety of software applications and tools. Professional programs such as Blender, Autodesk 3ds Max and Cinema 4D enable creatives to create realistic 3D models and animations. In addition, advanced render engines help to increase the visual quality and realism of 3D animations.
THE AREAS
First of all: 3D videos are suitable for pretty much all industries and companies. From the energy sector to the automotive industry, from the financial sector to tourism, there is a suitable animation for every situation. When creating or commissioning such a clip, a distinction should be made according to the area of application.
#1 3D animations for sales.
If you want to sell products or services, you need to explain them in a precise and entertaining way. Companies are increasingly using videos for this purpose. No wonder: our attention span is just 8 seconds, and what better way to use this short time than with sound and images at the same time? However, 3D animations offer a decisive advantage here: they can be used to clearly visualize complex relationships in particular.
Modular robots? Anyone who has not studied mechanical engineering will probably drop out at the mention of the subject. Not so with the 3D video: Thanks to vivid animation, Mynd was able to make Spinbotics understandable.
Whether it’s a small-scale product or a complicated business model, the spatial component of the 3D clip allows you to showcase individual components and details of the topic. This allows you to show how the product works, how it is produced and even products that are not yet on the market. With realistic product visualizations, you can impress your target group and convey your brand message creatively. In this way, you create a deep understanding of your product and lasting brand awareness.
#2 Online marketing and 3D animations.
There is no doubt that video is the medium of the present and the future. But video production can be costly, and marketing departments in particular are confronted with the question of ROI. However, it is also clear that videos can be used to optimize click-through rates of email newsletters by up to 300 percent, for example. SEO ranking and conversion rates also keep pace. An argument that works.
